Mark Zuckerberg introduced advanced AI technology capable of recreating influencers digitally. This tech allows users to interact with AI versions of real people, which simulate their appearance, voice, and mannerisms. The demonstration involved an AI-powered influencer that convincingly mimicked a real human, responding to questions as the influencer would.
Additionally, Meta showcased an AI translation tool that not only translates content but adjusts the subject’s lip movements to match the new language, creating a seamless viewing experience. This technology will initially be rolled out to select content creators in the U.S. and Latin America, supporting English and Spanish, with more languages to follow.
While this tech holds promise for accessibility and reach, there are concerns about potential misuse, such as creating AI-generated responses that may be indistinguishable from those of the real person. Meta has not yet provided a timeline for the full release of these features.
Discussion (1)
Are we going to address the privacy issues here?
Because recreating influencers down to their mannerisms seems like a way to get into a ton of likeness concerns.