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Amy Sawyama
Amy Sawyama

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Pinterest Predicts 2025

Pinterest Predicts is Pinterest’s annual trend forecast, offering insights into emerging trends across categories like fashion, beauty, home, and travel. By analyzing user search data, Pinterest identifies patterns that anticipate future consumer behaviors. 

For 2025, notable fashion and beauty trends include:
• Castlecore: Embracing medieval-inspired aesthetics with antique jewelry and chainmail.
• Cherry-Coded: Dominance of cherry hues in makeup and fashion.
• Goddesscore: A rise in gold accessories and beauty treatments.
• Fisherman Chic: Incorporating elements like raincoats and fisherman sandals.
• Seeing Double: Coordinated outfits for various occasions.
• All Dolled Up: Doll-inspired makeup and jewelry.
• Aura Beauty: Bright, colorful makeup reminiscent of aura nails.
• Sea Witchery: Nautical, siren-themed beauty trends.
• Moto Boho: Blending chunky leather with flowy skirts and motorcycle boots. 

These predictions are based on Pinterest’s analysis of user behavior, aiming to help businesses and individuals stay ahead of upcoming trends. 

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