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Discussion on: Almost half of adults on TikTok have never posted a video, research shows

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cherri profile image
Cherri

I am actually surprised it’s even that high. I would expect most people to be consumers, not producers of content online.

I believe there was a statistic somewhere that stated that on any given platform, the top 10% make up 80-90% of the content we consume.

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messo profile image
Messo

For tiktok specifically

The top 25% of U.S. adults on TikTok by posting volume produce 98% of all publicly accessible videos from this group. [0]

[0] pewresearch.org/internet/2024/02/2...