How To Write Stuff No One Else Can
Key notes:
- Seek out individuals with unique insights and experiences.
- Value information advantage over resource or behavioral advantages.
- Focus on accessing people behind the scenes for valuable insights.
- Use LinkedIn and manual research to map out company growth and identify key contributors.
- Utilize sleuthing and consulting to gather additional information from key individuals.
- Ask interviewees for recommendations on who else to talk to for further insights.
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Discussion (1)
A unique perspective + information is a super power. And that’s true for most creative endeavors, not just writing.