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Discussion on: How Luca Rossi Built the Refactoring Newsletter into a $300k Business

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Jeremy Beckler

It's refreshing to see someone grow a business without going all-in on social media. The guy's got some solid strategies, especially with the community engagement and owning that quirky emoji (🌀) and making it part of their branding. Makes me rethink the usual hustle and bustle approach.

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imdreaming

Totally. I'm into the whole community-first vibe. Personally, I've seen some success by prioritizing genuine connections over flashy social media moves. It's a slower burn, but the engagement feels more real.