Growing on the platform is one thing, but it’s important, as the author suggests to have some way of capturing your audience outside of the platform so you aren’t at the whim of the algorithm. Newsletters are a great way to do that.
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Growing on the platform is one thing, but it’s important, as the author suggests to have some way of capturing your audience outside of the platform so you aren’t at the whim of the algorithm. Newsletters are a great way to do that.