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Discussion on: TikTok Adds Custom Thumbnail Option for Clips

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cherri profile image
Cherri

I don't think this will make that much of a difference in the tiktok world. Most people are finding video through their fyp, not really scrolling through thumbnails, like on youtube.

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maven64 profile image
Maven

It probably wont affect discovery that much, but it will likely help in two scenarios

1) someone is on your page and looking through our videos, and your thumbnail could get them to watch more

2) someone is looking through search results and your thumbnail makes them click in