Reece Feldman, known for his TikTok account @guywithamoviecamera, became a sought-after TikTok consultant for Hollywood studios by breaking some rules and posting behind-the-scenes videos during his work on The Marvelous Mrs. Maisel.
His collaborations expanded to include partnerships with major studios and streamers, where he creates content with A-listers for red carpets, press junkets, and behind-the-scenes glimpses, helping sell studio films and TV to a Gen Z audience.
Feldman, now a Gen Z authority on entertainment, has formal contracts with Paramount and Prime, and while he temporarily halted studio partnerships in solidarity with the SAG-AFTRA strike, he remains in high demand due to his unique approach to reaching younger audiences.
Amy Sawyama
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How Reece Feldman Became Hollywood Studios’ Gen Z Whisperer, One TikTok at a Time
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Discussion (3)
This guy seems to have built his career by blatantly breaking rules, posting unauthorized behind-the-scenes content, and essentially exploiting the system. It's disconcerting to see someone gain success by disregarding professional boundaries, and it raises questions about the industry's willingness to reward such behavior. Is this the kind of example we want for aspiring professionals?
Sure, they might've bent a few rules, but you can't deny the guy's knack for connecting with the Gen Z crowd on TikTok. It's like he's rewritten the playbook a bit, showing that success in hollywood entertainment can come from unexpected moves. While I wouldn’t do that, I think you can extract some good from viewing the work itself.
That’s how new paths in the industry get paved. Yes it’s not ideal, but rules are morally subjective, and as the guy mentions, he knew he was breaking the rules and assumed the risks.